Press
Be Well with TCL: In the Equation, Twin Cities Live, KSTP TV, June 8, 2015. View clip on YouTube here.
Special guest on Duluth-Superior talk radio, 610 AM KDAL, Talk of the Town with Tracy Lundeen, 58:45 start, Feb. 28, 2015 — Lori Schaefer, InTheEquation.Com, interviewed as keynote speaker at Duluth Women’s Expo 2015.
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Lori Schaefer: Turns 48, loses 211 lbs.” Your Way Weight Loss, podcast interview with Brett Fairell, March 16, 2015 – An in-depth look at Lori’s transformation story. Interview done one week after her appearance on NBC’s The Biggest Loser.
The Biggest Loser, Glory Days, Season 16 Live Finale,
NBC TV, January 29, 2015 – Lori shares her at-home transformation story with nearly 10 million TV viewers live on national TV. View clip of Lori here.
How I Got This Body: Climbing high, losing weight
, Star Tribune, June 17, 2013 (to view or save PDF click here)
Social Life: Lori from In the Equation, Women’s Running Magazine, May 2013 print issue
Buffing Up Your Resolve: Find the Right Foundation to Get Fit, Lake Superior Magazine, February/March 2013.
12 Favorite Bloggers On The Run for 2012, Women’s Running Magazine, Dec. 29. 2012. Lori named on of the year’s most inspiring bloggers. Read article and leave a comment here.
Blogger on the Run: In the Equation, Women’s Running Magazine, Nov. 29, 2012. Lori is the featured Blogger on the Run with links to intheequation.com. Check it out and leave a comment here.
Stress Reduction and Self Care on Speak Your Mind, PBS Duluth – Superior, Nov. 15, 2012. Lori shares her transformation story and discusses strategies for stress reduction and self care in this half-hour TV program sponsored by the Human Development Center will help you learn how to put yourself in the equation.
Recap: Girls Gone North, Minnesota Monthly Magazine, Nov. 15, 2012. Includes highlights of Lori’s transformation makeover and her keynote address at Girls Gone North Weekend 2012 at the Bluefin Bay Family of Resorts, and showcases two new makeovers. Read article here.
“Changing the Equation” and “Five Principles for Putting Yourself in the Equation,” Duluth Superior Magazine, September 2012. Download a PDF version here.
A Weighty Matter: In the last 16 months, Lori Schaefer lost more than 200 pounds—and found a new identity, Minnesota Monthly, July 2012.
Named the Balance for Life featured client of the month for July 2012 (read Lori’s story)
Destination Fitness, Star Tribune, January 10, 2011. The story of Lori’s live-in weight loss boot camp at Surfside on Lake Superior.
